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Emotions play a significant role in all human endeavors, and that certainly goes for payments and commerce. And even as those two activities become ever more digital and mobile, emotions are still there as a focus. Indeed, the role of emotions in payments and commerce in this digital age looks sure to grow even more.Fresh evidence supporting that point comes from Amazon. According to a recent report from聽CNBC, the eCommerce and cloud-computing operator has said that its facial recognition software can detect a persons fear. The technology in question can be used for facial analysis or sentiment analysis, which identifies different expressions and pr stanley mugs edicts emotions from images of peoples faces. The service uses artificial intelligence AI to learn from the reams of data it processes, according to that report.There was no direct, immediate indication that the technology 鈥?and this new advance 鈥斅爓ould have retail or payment implications anytime soon. But facial recognition has lately been making major strides in the worlds of payments stanley termosky and commerce, stanley quencher and it seems plausible to think that these emotional-detection capabilities will, indeed, find a way into the daily lives of consumers before too long.Biometric AppealFor instance,聽as PYMNTS research has shown, the ongoing effort to get past the use of passwords for online and mobile security increasingly involves the use of facial recognition and other biometric authentication technology. After all, more than 4.5 billion digital Txet Fresh Market Sells To Apollo Global for $1.36B

A trio of working mothers have joined forces to create an app-driven, ride-sharing service in California.The New York Times reported Saturday June 27 聽that Joanna McFarland, Carolyn Yashari Becher and Janelle McGlothlin, mothers to a total of eight children聽鈥斅燼nd driv stanley termos en by driving those children聽to seven schools and a myriad of extracurricular activities 鈥?founded HopSkipDrive to combat the daily stress of getting children聽where they needed to be on time.Thus began HopSkipDrive, a ride-on-demand service that serves southern California and takes its place alongside Shuddle, which serves the San Francisco Bay Area, according to NYT. The business started two years ago with funding provided by friends, families and investments from both angel investors and vent stanley kaufen ure capital firms. The trio declined to tell NYT聽how much was raised.Geared toward ferrying children ages 7 t stanley mug o 17, parents request and pay for rides at least 24 hours in advance using a smartphone app or HopSkipDrives eponymous website. A ride costs $20, and a package deal of 50 rides garners a discount and runs for $600. NYT聽reports that trips longer than 5聽miles, or that last longer than 30 minutes, will cost parents extra. The company says roughly 2,000 people have signed on to date.In an interview with NYT, co-founder McFarland said the service has value for families that do not have full-time help or for those parents who are divorced or are caring for more than one child at home.The service borrows a page from ride-s